When thinking about what t include in your next trade show bag or marketing campaign you can’t look past USB flash drives. Promotional USB have been one of the leading promotional products for over 10 years now. A sentinel moment for promotional USB was when Homer Simpson himself received a promotional USB as a gift as part of a promotional pack given out by Duff Beer. So all the usually items where included in the pack. A branded t-shirt, a custom cap, and of course also included was a custom USB flash drive branded with the Duff Beer logo.

Naturally you dont need a Simpson’s episode to know that promotional USB has been at the forefront of promotional products for over a decade now. Visit any promotional event and you are likely to receive a custom USB as a give-away. Indeed USBs are still one of the most popular product available in the promotional products industry.

Custom USB

So why are custom USBs still so popular? The answer to this question is easy.

There are heaps of models
Different capacities
Great for Branding
Practical
Fit any budget
People love them

Indeed USBs are one of the most flexible products around. Not only are they great for branding but you can upload them with product information, photos, music, videos and other stuff just to name a few.

Any promotional campaign that doesn’t include a branded USB is selling itself short because these little beauties should be a staple of any marketing campaign.

Promotional USB flash drives have been a hot promotional item for many years now. The fact that such a small inconspicuous product would occupy such a huge space in the promotional products industry is testament to its place in the market. Initially USB flash drives were a very expensive product with limited capacity. They have since grown into one of the largest segments of the industry at a very affordable price point. Whats more promotional USBs are now available in capacities up to 128GB which is a far cry from the 128MB which was the most popular capacity only ten years ago.

Promotional USB are a great product as they are very useful for both storing and transferring data. They are compact and can be taken anywhere. There are a huge range available which means they can be tailored for any campaign and have a number of branding options. There are plastic USBs, metal USBs, Pen USBs and increasing popular for the promotional market are custom shaped USBs. They can also come in customised packaging which is great for adding more custom branding to the product.

There are currently over 3 billion USB flash drives shipped world-wide. Of those nearly 10% of the flash drives shipped are custom branded USBs. That means that over 300 million promotional USBs are used in promotional marketing campaigns each year. That is more then almost any other promotional product out there.

Promotional USB Still a Hot Promotional Item

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